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TOMS Shoes’ Next Chapter: Asks What’s Your One for One.

TOMS Shoes has inspired millions of people with a simple concept. You buy a pair of shoes and the company will donate a pair to a child in need. Recently, Founder and Chief Shoe Giver Blake Mycoskie announced that their company was no longer going to be solely a shoe company. Starting June 7, TOMS will become the One for One company.

So think for a moment about what you would do if you had the opportunity to give one for one. There are many things that we take for granted that others need—clean drinking water, meals and education, to name a few. Mycoskie chose shoes and now he’s strapping them on to embark on a new journey. What would you choose?

Now you can make your idea a reality. Share it at and maybe TOMS will choose your idea to be the next One for One project. Even if they don’t, there’s still an opportunity to take action. Research to see if there is a nonprofit organization that is striving to make a difference in your area of interest and get involved. If you uncover a unique idea, consider creating your own nonprofit and start changing the world one _______ at a time.